A Hoptimist is all about smiles

Give a Hoptimist and experience the joy of giving. Gustav Ehrenreich created the happy movement in the late 1960s, which has gone on to earn itself a place in Danish design history.

Today, there is a happy Hoptimist for every occasion. So, wherever it finds itself, a Hoptimist is guaranteed to spread joy. That’s the whole idea behind the Hoptimists: To spread joy and bring a smile to everyone’s face.

Danish Design

We are extremely proud that the Hoptimists are part of the great Danish design family today: From Kay Bojesen’s monkey to the PH lamp.

What all the family members have in common is that their design lasts. We relaunched the Hoptimist in 2009, and today the figures are hopping around again in Denmark and in the rest of the world.

When we further develop the design, we do so in the spirit of Ehrenreich. And that means producing the Hoptimists in Denmark and remaining true to Ehrenreich’s vision. His basic idea was to draw the Hoptimists using a circle and an ellipse, and the classic and the new generation of figures are based on this idea.

Hans Gustav Ehrenreich

Before the Hoptimists saw the light of day, the Danish wood turner Hans Gustav Ehrenreich tinkered in his workshop at his house on Århusvej in Stilling.

It was the late 1950s, and in Ehrenreich’s small workshop, there was no shortage of imagination. No two things were ever alike. Small silver fish were inlaid in hand-turned bowls and dishes, and one-off pieces of utility art in wood species from all around the world were sold from the workshop.

Read about Ehrenreich

Our CSR work

For us, it is important that joy is also spread to those who need it most.

In addition to sponsoring the local football team, Team Rynkeby and Støt Brysterne (Pink Ribbon), we have been keen to support the Danish Hospital Clowns, who make a huge difference to seriously ill children at hospitals in Denmark every day.

In 2011, Hoptimist became the main sponsor of the Danish Hospital Clowns, donating money to the organisation for every Hoptimist clown sold.